Turning clicks into adventures through clarity, trust, and bold, user-focused design




MBA’s mission is big: to become the world’s most positive impact travel company. But their booking journey didn’t live up to the ambition. We transformed the experience from the ground up — removing friction, amping up trust, and making it faster and easier for users to go from curious to committed. The result? A smarter site that sparks excitement, builds confidence, and gets more adventurers out into the wild.
